This project aims to launch a campaign for the upcoming brewery called Beer Corp, which shows that it's 100% sustainable and promotes the idea that Beer Corp is a brewery that brews beer without polluting the planet.
Beer Corp's logo is to show how committed they are to reducing waste during production.
For the ideation process, I decided to go for the colours; brown, shades of blue and gray to associate with the earth. The fonts chosen are suited to give a sense of responsibility that each one of us must do.
Winner Design: The beer bottle design for Beer Corp's: Great ərTH is a series of designs that showcases the elements and ways you can do your part to help make the planet more sustainable.
Print Ad: What makes a perfect beer? A 100% sustainable brewery. A brewery that takes care of the planet is the same as protecting it. Honouring the workers who did all the work behind the beer process.
Social Media: This Instagram page is a social media campaign that will help promote the brewery and encourage the audience on the importance of sustainability. This page will also help promote brands that are producing sustainable products.
Packaging Design: This Beer Box is made with cardboard with die-cuts that can be torn and reused; people can cut through the shapes and have their coasters. The used bottles will go directly to the deposit return program.